PITCHING AN INNOVATIVE DIGITAL BANKING SOLUTION TO WIN INDUSTRY AWARD

Royal Bank of Canada

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PITCHING AN INNOVATIVE DIGITAL BANKING SOLUTION TO WIN INDUSTRY AWARD

Pitch Strategy | Pitch Film | Written Pitch

CHALLENGE

How do you effectively showcase first-in-market solutions, namely a fully remote onboarding experience launched during COVID-19, to win the prestigious Celent Model Bank of the Year Award for outstanding innovation and technology to establish position as a Digital leader.

SOLUTION

We showcased the new solution through a user-centric visionary story delivered through a compelling video to bring it life the and make the audience connect with the pain points of the user. Created booklet to illustrate the detailed features and technologies driving the solution designed to address the assessment criteria.